Date
Thursday, 22 Sep 2016 4:00 PM
NOTE: You *must* register on Eventbrite to attend.
Join the Web Content Mavens for a 5-hour mini-conference on developing & designing content that enhances user experiences.
> Hear about content strategy and management from 6 speakers, all through the lens of the user’s experience.
> Network and share ideas over snacks, dinner, drinks and dessert.
AGENDA
4:00 – Registration & Networking
Enjoy light munchies and drinks while you meet our speakers and attendees.
4:30 – SESSION 1: Content Organization
Speakers will discuss the content organization techniques such as audits, taxonomy, information architecture, navigation, etc and how those can impact user experience.
“Making A Future Proof Taxonomy”
Greg Kihlström
Founder & CEO
Carousel30
“Employing a Collaborative Model for Structured Content”
Dori Kelner
Principal
Slight of Hand Studios
5:30 – Networking Over a Light Dinner
Networking, drinks and a light dinner.
6:00 – SESSION 2: Content Creation & Display
Topics such as responsive content, integrated content, content mapping, writing content, voice & style – and how these impact the users understanding of the content.
“Journey Mapping With Content: A Guide to Your Customer’s Galaxy”
Michaela Hackner
Senior Manager UX Content Strategy
CapitalOne
(We have an additional speaker but are confirming information)
7:00 – Networking Over Drinks
Networking with drinks.
7:30 – SESSION 3: Planning, Tuning and User Testing
Topics around planning your content strategy, refining your process and testing with users.
“A Marathon of Sprints: How to Manage Content Like a Project Manager”
Lauren Maffeo
Content Editor
GetApp, Gartner Research Digital Markets
“Improve Your Content Through User Feedback”
Laura Ellena
User Experience Researcher
Ad Hoc LLC
8:30 – Networking Over Dessert
Dessert and wrap-up.
9:00 – Adjourn
OUR SPONSOR
has built the world’s most sophisticated platform for teaching and learning code – community and peer learning combined with modern software tools and 24/7 online instructional support. Beginners welcome.